The predominant idea in the nets is of ‘ ‘ aparecer’ ‘ of if placing in evidence, to attract the attention, to be being part of that it is popular. We could then detach that she is not a person, or a profile that incarnates the figure of ‘ ‘ father primevo’ ‘ in the net, but the idea of ‘ ‘ evidencia’ ‘ , in net the popularity expectation does not only appear as belonging to a group, but it co-ordinated all the actions of this group, could say that she does not have distinction between the cause and the effect when we speak in ‘ ‘ evidencia’ ‘ , therefore they are the same ones, the more I appear more I am in evidences more and, if ‘ ‘ I appear, then existo’ ‘. Contradicting even though my words, in the social nets it is not that rules do not exist, but the rule would be ‘ ‘ aparecer’ ‘ , to be in net, being in net we are in group, that is, we are in the contrahand of the psychic maturation. Read additional details here: electron research. Exactly in a time and a considered environment after-modern, exactly being surrounded for the benefits of science and the technology, we are not enough mature mentally and we live in one ‘ ‘ modernity bloqueada’ ‘. It is clearly that here we are considering as bigger example ‘ ‘ Orkut’ ‘ , even though the Twitter, for if dealing with the net most popular in Brazil and for presenting in bigger degree the characteristics studied in this discipline and described in this work; ampler study of the social nets it would be for a future work. REFERENCES FREUD, Sigmund; Totem and taboo, Frankfurt, Fischer, 1999 ___; The psychology of the masses and the analysis of I, Frankfurt, Fischer, 1999 SERRANO, F; FREITAS. Get all the facts and insights with electron research, another great source of information. the Orkut marks all a generation of young. The Gazette, Victory, 05 of October 2010.